\u043d\u0430\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0431\u044b\u0441\u0442\u0440\u043e \u043e\u043d \u0437\u0430\u0433\u0440\u0443\u0436\u0430\u0435\u0442\u0441\u044f.<\/li>\n<\/ul>\n\n\n\n\u0411\u043e\u043b\u0435\u0435 \u0442\u043e\u0447\u043d\u043e \u043e\u0446\u0435\u043d\u0438\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0441\u0430\u0439\u0442\u0430 \u043c\u043e\u0436\u043d\u043e \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u044f \u0435\u0433\u043e \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u043e\u043d\u043d\u043e\u0441\u0442\u0438.<\/p>\n\n\n\n
\u0421\u043b\u043e\u0432\u0430\u0440\u044c \u0442\u0435\u0440\u043c\u0438\u043d\u043e\u0432:<\/p>\n\n\n\n
\u041a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044f<\/em><\/strong> \u2014 \u044d\u0442\u043e \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0435\u043b\u044c, \u043e\u0442\u0440\u0430\u0436\u0430\u044e\u0449\u0438\u0439 \u0441\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u043c\u0435\u0436\u0434\u0443 \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e\u043c \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0435\u0439, \u0441\u043e\u0432\u0435\u0440\u0448\u0438\u0432\u0448\u0438\u0445 \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0451\u043d\u043d\u043e\u0435 \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435 \u043d\u0430 \u0441\u0430\u0439\u0442\u0435, \u0438 \u0438\u0445 \u043e\u0431\u0449\u0438\u043c \u043a\u043e\u043b\u0438\u0447\u0435\u0441\u0442\u0432\u043e\u043c. \u0427\u0430\u0449\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434 \u044d\u0442\u0438\u043c \u0434\u0435\u0439\u0441\u0442\u0432\u0438\u0435\u043c \u043c\u044b \u043f\u043e\u0434\u0440\u0430\u0437\u0443\u043c\u0435\u0432\u0430\u0435\u043c <\/em>\u043f\u043e\u043a\u0443\u043f\u043a\u0443 <\/em><\/strong>\u043d\u0430\u0448\u0435\u0433\u043e<\/em>\u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430 <\/em><\/strong>\u0438\u043b\u0438<\/em>\u043e\u0431\u0440\u0430\u0449\u0435\u043d\u0438\u0435 \u0437\u0430 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0438\u0435\u0439.<\/em><\/strong><\/p>\n\n\n\n\u041f\u043e\u044d\u0442\u043e\u043c\u0443 \u043c\u044b \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u0441\u0430\u0439\u0442 \u0438 \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u0438\u043b\u0438 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438, \u043d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u043d\u044b\u0435 \u043d\u0430 \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438 \u0432 \u043e\u0431\u0440\u0430\u0449\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u0443\u0441\u043b\u0443\u0433\u0438 Corporate English.<\/p>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/2e173946-ad1e-4db0-84ed-4bac1b072987.png\")
<\/figure>\n\n\n\n\u041a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u044f \u0441 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u043c<\/h4>\n\n\n\n
\u0414\u043b\u044f \u0443\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u044f \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438 \u043c\u044b \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u0438\u043b\u0438 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u043a\u043e\u043c\u0430\u043d\u0434\u0435 Savvy \u0434\u043b\u044f \u0443\u043b\u0443\u0447\u0448\u0435\u043d\u0438\u044f \u043f\u0440\u043e\u0446\u0435\u0441\u0441\u0430 \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438 \u0441 \u0438\u0445 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u043c\u0438 \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c\u0438.
<\/p>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/aaf274fc-a2c8-49bc-8efa-ce1caa3ff96c.png\")
<\/figure>\n\n\n\n\u041d\u0430 \u043f\u0440\u043e\u0442\u044f\u0436\u0435\u043d\u0438\u0438 \u0432\u0441\u0435\u0433\u043e \u043d\u0430\u0448\u0435\u0433\u043e \u0441\u043e\u0442\u0440\u0443\u0434\u043d\u0438\u0447\u0435\u0441\u0442\u0432\u0430 \u043c\u044b \u0433\u043e\u0442\u043e\u0432\u0438\u043b\u0438 \u0440\u0435\u0433\u0443\u043b\u044f\u0440\u043d\u044b\u0435 \u0438 \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u044b\u0435 follow-up \u0441 \u043d\u0430\u0448\u0438\u043c\u0438 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u044f\u043c\u0438 \u0438 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u044f\u043c\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u0434\u043e\u043b\u0436\u043d\u044b \u0431\u044b\u043b\u0438 \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0435 \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u0431\u043e\u043b\u0435\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u043c.<\/p>\n\n\n\n
\u041c\u044b \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u043e\u0432\u0430\u043b\u0438:<\/p>\n\n\n\n
\n- \u0432\u044b\u0439\u0442\u0438 \u043d\u0430 \u0440\u044b\u043d\u043e\u043a \u0415\u0432\u0440\u043e\u043f\u044b, \u0430 \u0438\u043c\u0435\u043d\u043d\u043e \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u044c \u0442\u0430\u043a\u0438\u0435 \u0441\u0442\u0440\u0430\u043d\u044b, \u043a\u0430\u043a \u041f\u043e\u043b\u044c\u0448\u0430 \u0438 \u0412\u0435\u043d\u0433\u0440\u0438\u044f;<\/li>\n\n\n\n
- \u0434\u043e\u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0441\u0430\u0439\u0442;<\/li>\n\n\n\n
- \u043f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0442\u044c \u0443\u0441\u043b\u0443\u0433\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u0447\u0435\u0440\u0435\u0437 \u0440\u0435\u043a\u043b\u0430\u043c\u0443 Google;<\/li>\n<\/ul>\n\n\n\n
…\u0438 \u043c\u043d\u043e\u0433\u043e \u0434\u0440\u0443\u0433\u0438\u0445 \u0441\u043e\u0432\u0435\u0442\u043e\u0432.<\/p>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/2fc04ea8-2980-485d-a160-2ace78907862.png\")
<\/figure>\n\n\n\n\u041a\u0430\u043a\u0438\u0435 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u043d\u0430\u043c \u0443\u0434\u0430\u043b\u043e\u0441\u044c \u0432\u043d\u0435\u0434\u0440\u0438\u0442\u044c \u0432 \u0440\u0430\u0431\u043e\u0442\u0443?<\/strong><\/strong><\/h4>\n\n\n\n\n- \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u043b\u0438\u0434-\u043c\u0430\u0433\u043d\u0438\u0442\u043e\u0432 \u043a\u0430\u043a \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430 \u043b\u0438\u0434\u043e\u0433\u0435\u043d\u0435\u0440\u0430\u0446\u0438\u0438;<\/li>\n\n\n\n
- \u043f\u0440\u043e\u0434\u0432\u0438\u0436\u0435\u043d\u0438\u0435 \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0443\u0441\u043b\u0443\u0433\u0438 Corporate English, \u043d\u043e \u0438 \u043d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f Assessment;<\/li>\n\n\n\n
- \u043f\u0435\u0440\u0435\u0432\u043e\u0434 \u043f\u043e\u0441\u0430\u0434\u043e\u0447\u043d\u044b\u0445 \u0441\u0442\u0440\u0430\u043d\u0438\u0446 \u043d\u0430 \u0443\u043a\u0440\u0430\u0438\u043d\u0441\u043a\u0438\u0439 \u044f\u0437\u044b\u043a.<\/li>\n<\/ol>\n\n\n\n
3. \u041b\u0438\u0434-\u043c\u0430\u0433\u043d\u0438\u0442\u044b\u00a0<\/h4>\n\n\n\n
\u041d\u0430\u0448\u0430 \u0446\u0435\u043b\u044c<\/strong> \u2014 \u043f\u043e\u0432\u044b\u0441\u0438\u0442\u044c \u0438\u043d\u0442\u0435\u0440\u0435\u0441 \u043a \u0443\u0441\u043b\u0443\u0433\u0430\u043c Corporate English \u0438 Assessment.\u00a0<\/p>\n\n\n\n\u041a\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c? \u0418\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044f \u043b\u0438\u0434-\u043c\u0430\u0433\u043d\u0438\u0442\u044b, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u044b \u043f\u0440\u043e\u0434\u0432\u0438\u0433\u0430\u0435\u043c \u0447\u0435\u0440\u0435\u0437 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u00ab\u043b\u0438\u0434-\u0444\u043e\u0440\u043c\u044b\u00bb \u0432 Facebook ADS.<\/p>\n\n\n\n
\u0421\u043b\u043e\u0432\u0430\u0440\u044c \u0442\u0435\u0440\u043c\u0438\u043d\u043e\u0432:<\/p>\n\n\n\n
\u041b\u0438\u0434-\u043c\u0430\u0433\u043d\u0438\u0442<\/em><\/strong> \u2014 \u044d\u0442\u043e \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0447\u0442\u043e-\u0442\u043e \u0446\u0435\u043d\u043d\u043e\u0435 \u0434\u043b\u044f \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u0432 \u043e\u0431\u043c\u0435\u043d \u043d\u0430 \u043a\u043e\u043d\u0442\u0430\u043a\u0442\u043d\u044b\u0435 \u0434\u0430\u043d\u043d\u044b\u0435.\u00a0<\/em><\/p>\n\n\n\n\u041c\u044b \u0441\u043e\u0437\u0434\u0430\u043b\u0438 3 \u043b\u0438\u0434-\u043c\u0430\u0433\u043d\u0438\u0442\u0430 \u0434\u043b\u044f \u044d\u0442\u0438\u0445 \u043d\u0430\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u0439 \u043d\u0430 \u0434\u0432\u0443\u0445 \u044f\u0437\u044b\u043a\u0430\u0445: \u0443\u043a\u0440\u0430\u0438\u043d\u0441\u043a\u043e\u043c \u0438 \u0430\u043d\u0433\u043b\u0438\u0439\u0441\u043a\u043e\u043c.<\/p>\n\n\n\n
\n- 2 \u043b\u0438\u0434-\u043c\u0430\u0433\u043d\u0438\u0442\u0430 \u0434\u043b\u044f Corporate English:<\/li>\n<\/ul>\n\n\n\n
\u0427\u0435\u043a-\u043b\u0438\u0441\u0442 \u00ab10 \u0441\u0430\u043c\u044b\u0445 \u0440\u0430\u0441\u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0451\u043d\u043d\u044b\u0445 \u043e\u0448\u0438\u0431\u043e\u043a \u0432 \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0445 \u043f\u0438\u0441\u044c\u043c\u0430\u0445, \u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u0443\u043a\u0440\u0430\u0438\u043d\u0441\u043a\u0438\u043c \u0418\u0422-\u0441\u043f\u0435\u0446\u0438\u0430\u043b\u0438\u0441\u0442\u0430\u043c \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u0438\u0437\u0431\u0435\u0433\u0430\u0442\u044c<\/strong>\u00bb<\/h5>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/a110b1c5-6a66-4f64-8314-00b036d846d3.png\")
<\/figure>\n\n\n\n\u0427\u0435\u043a-\u043b\u0438\u0441\u0442 \u00ab10 \u043e\u0448\u0438\u0431\u043e\u043a \u0432 \u0434\u0435\u043b\u043e\u0432\u043e\u0439 \u043f\u0435\u0440\u0435\u043f\u0438\u0441\u043a\u0435<\/strong>\u00bb<\/h5>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/5c969108-bb79-4f7d-9df4-d3a6fa04b655.png\")
<\/figure>\n\n\n\n\n- 1 \u043b\u0456\u0434-\u043c\u0430\u0433\u043d\u0456\u0442 \u0434\u043b\u044f \u043f\u043e\u0441\u043b\u0443\u0433\u0438 Assessment:\u00a0<\/li>\n<\/ul>\n\n\n\n
\u041a\u043e\u043d\u0442\u0440\u043e\u043b\u044c\u043d\u044b\u0439 \u0441\u043f\u0438\u0441\u043e\u043a \u00ab\u0421\u043c\u043e\u0436\u0435\u0442 \u043b\u0438 \u043a\u0430\u043d\u0434\u0438\u0434\u0430\u0442 \u043f\u0440\u043e\u0439\u0442\u0438 \u0441\u043e\u0431\u0435\u0441\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u0435 \u043d\u0430 \u0430\u043d\u0433\u043b\u0438\u0439\u0441\u043a\u043e\u043c \u044f\u0437\u044b\u043a\u0435?<\/strong>\u00bb<\/h5>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/75f96606-a555-45af-bc60-20bf7274b246.png\")
<\/figure>\n\n\n\n\u041a\u0442\u043e \u0432\u0445\u043e\u0434\u0438\u0442 \u0432 \u043d\u0430\u0448\u0443 \u0446\u0435\u043b\u0435\u0432\u0443\u044e \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044e?<\/p>\n\n\n\n
\u041d\u0430\u0448\u0430 \u0446\u0435\u043b\u0435\u0432\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f<\/strong> \u2014 \u044d\u0442\u043e HR-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u044b \u0432 IT-\u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0445. \u0427\u0442\u043e\u0431\u044b \u043d\u0430\u0441\u0442\u0440\u043e\u0438\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443 \u0432 Facebook Ads \u0438\u043c\u0435\u043d\u043d\u043e \u043d\u0430 \u043d\u0438\u0445, \u043c\u044b \u0432\u044b\u0431\u0440\u0430\u043b\u0438 \u0441\u0432\u044f\u0437\u0430\u043d\u043d\u044b\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u044b.\u00a0<\/p>\n\n\n\n\u041e\u0434\u043d\u0430\u043a\u043e HR-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u044b \u0432 IT-\u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f\u0445 \u2014 \u044d\u0442\u043e \u043b\u0438\u0448\u044c \u043e\u0434\u0438\u043d \u0438\u0437 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u043e\u0432 \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u043f\u0440\u043e\u0435\u043a\u0442\u0430. \u041f\u043e\u044d\u0442\u043e\u043c\u0443 \u043c\u044b \u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043b\u0438 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0433\u0440\u0443\u043f\u043f \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u0439, \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u043d\u0430 \u0440\u0430\u0437\u043d\u044b\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u044b:\u00a0<\/p>\n\n\n\n
\u2116 1: <\/strong>\u043f\u0440\u044f\u043c\u044b\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u044b;
\u2116 2: <\/strong>\u043f\u0440\u044f\u043c\u044b\u0435 \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u044b + \u0441\u0443\u0436\u0435\u043d\u0438\u0435 \u0434\u043e IT;
\u2116 3: <\/strong>\u0448\u0438\u0440\u043e\u043a\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f.<\/p>\n\n\n\n\u041f\u043e\u0447\u0435\u043c\u0443 \u0438\u043c\u0435\u043d\u043d\u043e \u0448\u0438\u0440\u043e\u043a\u0430\u044f \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044f?<\/strong><\/p>\n\n\n\n\u041f\u043e\u0434 \u0448\u0438\u0440\u043e\u043a\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0435\u0439 \u043f\u043e\u0434\u0440\u0430\u0437\u0443\u043c\u0435\u0432\u0430\u0435\u0442\u0441\u044f \u043f\u043e\u043a\u0430\u0437 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u043e\u0439 \u043d\u0430 \u0436\u0435\u043d\u0449\u0438\u043d \u0438 \u043c\u0443\u0436\u0447\u0438\u043d \u0432 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u0435 \u043e\u0442 18 \u0434\u043e 65 \u043b\u0435\u0442.<\/p>\n\n\n\n
\u0411\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u043d\u0430\u0446\u0435\u043b\u0438\u0432\u0430\u043d\u0438\u044e \u043d\u0430 \u0448\u0438\u0440\u043e\u043a\u0443\u044e \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u044e \u043c\u043e\u0436\u043d\u043e \u043e\u0445\u0432\u0430\u0442\u0438\u0442\u044c \u043b\u044e\u0434\u0435\u0439, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u043e\u0433\u0443\u0442 \u043f\u0440\u043e\u044f\u0432\u0438\u0442\u044c \u0438\u043d\u0442\u0435\u0440\u0435\u0441 \u043a \u0432\u0430\u0448\u0435\u0439 (\u0438\u043b\u0438 \u043f\u043e\u0445\u043e\u0436\u0435\u0439) \u043f\u0440\u043e\u0434\u0443\u043a\u0446\u0438\u0438, \u0434\u0430\u0436\u0435 \u0435\u0441\u043b\u0438 \u043e\u043d\u0438 \u0435\u0449\u0435 \u043d\u0435 \u043f\u043e\u0441\u0435\u0449\u0430\u043b\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442. \u0414\u043b\u044f \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f \u044d\u0442\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438 \u0442\u0440\u0435\u0431\u0443\u0435\u0442\u0441\u044f \u043d\u0430\u043b\u0438\u0447\u0438\u0435 \u043f\u0438\u043a\u0441\u0435\u043b\u044f Facebook.<\/p>\n\n\n\n
\u041c\u044b \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u043b\u0438 Google Tag Manager, \u0441\u0432\u044f\u0437\u0430\u043b\u0438 \u0435\u0433\u043e \u0441 Google Analytics \u0438 \u0434\u043e\u0431\u0430\u0432\u0438\u043b\u0438 \u043f\u0438\u043a\u0441\u0435\u043b\u044c. \u0422\u0430\u043a\u0438\u043c \u043e\u0431\u0440\u0430\u0437\u043e\u043c Facebook \u043d\u0430\u0447\u0430\u043b \u0430\u043d\u0430\u043b\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0434\u0430\u043d\u043d\u044b\u0435 \u0441 \u0441\u0430\u0439\u0442\u0430, \u0441\u0442\u0440\u0430\u043d\u0438\u0446 \u0432 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u044f\u0445 Instagram \u0438 Facebook, \u0430 \u0442\u0430\u043a\u0436\u0435 \u0441 \u043b\u0438\u0434-\u0444\u043e\u0440\u043c\u044b, \u0447\u0442\u043e\u0431\u044b \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0442\u044c \u043e\u0431\u044a\u044f\u0432\u043b\u0435\u043d\u0438\u044f \u0442\u0435\u043c, \u043a\u043e\u043c\u0443 \u044d\u0442\u043e \u0434\u043e\u043b\u0436\u043d\u043e \u0431\u044b\u0442\u044c \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043d\u043e.<\/p>\n\n\n\n
\u0427\u0442\u043e \u043c\u044b \u0434\u0435\u043b\u0430\u043b\u0438 \u0434\u0430\u043b\u044c\u0448\u0435 \u0441 \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u043d\u044b\u043c\u0438 \u0437\u0430\u044f\u0432\u043a\u0430\u043c\u0438?<\/strong><\/p>\n\n\n\n\u0421\u043d\u0430\u0447\u0430\u043b\u0430 \u043c\u044b \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0438\u043b\u0438 \u043f\u0440\u043e\u0433\u0440\u0435\u0442\u044c \u0438 \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u044c \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u043d\u044b\u0435 \u043b\u0438\u0434\u044b \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e email-\u0440\u0430\u0441\u0441\u044b\u043b\u043e\u043a, \u0430 \u0438\u043c\u0435\u043d\u043d\u043e:<\/p>\n\n\n\n
\u0417\u0430\u0434\u0430\u043d\u0438\u0435 \u2116 1: <\/strong>\u0440\u0430\u0441\u0441\u043a\u0430\u0437\u0430\u0442\u044c \u043e \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438.
\u0417\u0430\u0434\u0430\u043d\u0438\u0435 \u2116 2: <\/strong>\u043f\u043e\u043a\u0430\u0437\u0430\u0442\u044c \u043a\u0435\u0439\u0441\u044b \u0438 \u043e\u0442\u0437\u044b\u0432\u044b.
\u0417\u0430\u0434\u0430\u043d\u0438\u0435 \u2116 3: <\/strong>\u0437\u0430\u043f\u0438\u0441\u0430\u0442\u044c\u0441\u044f \u043d\u0430 \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0438\u044e.<\/p>\n\n\n\n\u041e\u0434\u043d\u0430\u043a\u043e \u043a\u043b\u0438\u0435\u043d\u0442 \u043e\u0442\u043a\u0430\u0437\u0430\u043b\u0441\u044f \u0434\u0435\u043b\u0430\u0442\u044c email-\u0440\u0430\u0441\u0441\u044b\u043b\u043a\u0443, \u043f\u043e\u044d\u0442\u043e\u043c\u0443 \u043c\u044b \u0443\u043b\u0443\u0447\u0448\u0438\u043b\u0438 \u043e\u0444\u0444\u0435\u0440 \u0434\u043e \u00ab\u041f\u043e\u043b\u0443\u0447\u0438 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442 + \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0438\u044e\u00bb. \u0414\u043b\u044f \u044d\u0442\u043e\u0433\u043e \u043c\u044b \u043d\u0430\u0441\u0442\u0440\u043e\u0438\u043b\u0438 \u0432 Google Analytics 4 \u0441\u043e\u0431\u044b\u0442\u0438\u044f.<\/p>\n\n\n\n
\u0422\u0430\u043a\u0436\u0435 \u043c\u044b \u0441\u043e\u0437\u0434\u0430\u043b\u0438 \u0432\u043e\u0440\u043e\u043d\u043a\u0443 \u0432 Google \u0442\u0430\u0431\u043b\u0438\u0446\u0435, \u043a\u0443\u0434\u0430 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u043e\u043f\u0430\u0434\u0430\u043b\u0438 \u0437\u0430\u043f\u0440\u043e\u0441\u044b \u043d\u0430 \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u0438\u0435 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442\u0430 + \u043a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0438\u0438.<\/p>\n\n\n\n![\"\u0426\u0435](\"https:\/\/solve-marketing.agency\/blog\/wp-content\/uploads\/2023\/01\/snymok-jekrana-2023-01-17-v-11.09.07-2.png\")
<\/figure>\n\n\n\n\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438:<\/h4>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/40d3129e-770a-404c-8f4b-a2ac1057b9ae.png\")
<\/figure>\n\n\n\n4. \u0420\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u0442\u0435\u043a\u0441\u0442\u044b<\/h4>\n\n\n\n
\u0421\u043d\u0430\u0447\u0430\u043b\u0430 \u043c\u044b \u043d\u0430\u043f\u0438\u0441\u0430\u043b\u0438 \u0442\u0435\u043a\u0441\u0442\u044b, \u0433\u0434\u0435 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u043b\u0438 \u043c\u0430\u043a\u0441\u0438\u043c\u0443\u043c \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438 \u043e\u0431 \u0443\u0441\u043b\u0443\u0433\u0430\u0445. \u041e\u0434\u043d\u0430\u043a\u043e, \u043a\u0430\u043a \u043e\u043a\u0430\u0437\u0430\u043b\u043e\u0441\u044c, \u0433\u043b\u0430\u0432\u043d\u0430\u044f \u0438\u0445 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430 \u0432 \u0442\u043e\u043c, \u0447\u0442\u043e \u043e\u043d\u0438 \u0434\u043b\u0438\u043d\u043d\u044b\u0435. \u041f\u043e\u044d\u0442\u043e\u043c\u0443 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438, \u0433\u0434\u0435 \u043c\u044b \u0438\u0445 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043b\u0438, \u043d\u0435 \u0438\u043c\u0435\u043b\u0438 \u0431\u043e\u043b\u044c\u0448\u043e\u0433\u043e \u0443\u0441\u043f\u0435\u0445\u0430.<\/p>\n\n\n\n
\u041f\u0440\u0438\u043c\u0435\u0440 \u21161:<\/strong><\/p>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/image-4.png\")
<\/figure>\n\n\n\n\u041f\u0440\u0438\u043c\u0435\u0440 \u2116 2:<\/strong>\u00a0<\/p>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/image-5.png\")
<\/figure>\n\n\n\n\u041f\u043e\u044d\u0442\u043e\u043c\u0443 \u0432 \u0434\u0430\u043b\u044c\u043d\u0435\u0439\u0448\u0435\u043c \u043c\u044b \u0441\u043e\u043a\u0440\u0430\u0442\u0438\u043b\u0438 \u043e\u0431\u044a\u0435\u043c \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0442\u0435\u043a\u0441\u0442\u043e\u0432 \u0438 \u043e\u043d\u0438 \u043e\u043a\u0430\u0437\u0430\u043b\u0438\u0441\u044c \u0431\u043e\u043b\u0435\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u043c\u0438.<\/p>\n\n\n\n
\u041f\u0440\u0438\u043c\u0435\u0440 \u2116 1:<\/strong><\/p>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/image-6.png\")
<\/figure>\n\n\n\n\u041f\u0440\u0438\u043c\u0435\u0440 \u2116 2:\u00a0<\/strong><\/p>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/image-7.png\")
<\/figure>\n\n\n\n5. \u0420\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u044b\u00a0<\/h4>\n\n\n\n
\u041c\u044b \u0441\u043e\u0437\u0434\u0430\u0432\u0430\u043b\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u044b \u0434\u043b\u044f \u0443\u0441\u043b\u0443\u0433 \u00abAssessment\u00bb \u0438 \u00abCorporate English\u00bb:\u00a0<\/p>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/image-8-1001x1024.png\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/image-9-1024x1024.png\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/image-10-1024x1024.png\")
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\u0422\u0430\u043a\u0436\u0435 \u0434\u043b\u044f \u0442\u043e\u0433\u043e \u0447\u0442\u043e\u0431\u044b \u0437\u0430\u0438\u043d\u0442\u0435\u0440\u0435\u0441\u043e\u0432\u0430\u0442\u044c \u0438\u0445 \u0432 \u043d\u0430\u0448\u0438\u0445 \u0443\u0441\u043b\u0443\u0433\u0430\u0445, \u043c\u044b \u043e\u0442\u043c\u0435\u0442\u0438\u043b\u0438 \u043d\u0430 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u0430\u0445, \u0447\u0442\u043e \u043e\u043d\u0438 \u043f\u043e\u043b\u0443\u0447\u0430\u0442 \u0447\u0435\u043a-\u043b\u0438\u0441\u0442.<\/p>\n\n\n\n
\u041f\u0440\u0438\u043c\u0435\u0440\u044b:<\/strong><\/p>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/image-11-1024x1024.png\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/solve-marketing.ua\/blog\/wp-content\/uploads\/2026\/09\/image-12-1024x1024.png\")
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<\/figure>\n\n\n\n\u0412\u044b\u0432\u043e\u0434\u044b<\/h3>\n\n\n\n
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- \u0443\u0441\u043f\u0435\u0448\u043d\u043e \u043f\u0440\u043e\u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043e \u0438\u043d\u0442\u0435\u0440\u0432\u044c\u044e \u043a\u0430\u043a \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u043b\u0438\u0434\u043e\u0433\u0435\u043d\u0435\u0440\u0430\u0446\u0438\u0438 (7 \u0431\u0435\u0441\u0435\u0434 \u043f\u0440\u0438\u0432\u043b\u0435\u043a\u043b\u0438 2 \u043b\u0438\u0434\u0430 \u0438 \u043e\u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0438\u043b\u0438 1 \u043f\u0440\u043e\u0434\u0430\u0436\u0443 \u0443\u0441\u043b\u0443\u0433\u0438);<\/li>\n\n\n\n
- \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043d\u043e \u0438 \u043f\u0440\u043e\u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043e \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u043e\u0432 \u043b\u0438\u0434-\u043c\u0430\u0433\u043d\u0438\u0442\u043e\u0432;<\/li>\n\n\n\n
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\u0422\u0430\u043a\u0436\u0435 \u043e\u0442\u0434\u0435\u043b\u044c\u043d\u043e\u0435 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u043e\u0431\u0440\u0430\u0442\u0438\u043c \u043d\u0430 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0438\u043d\u0442\u0435\u0440\u0432\u044c\u044e \u043a\u0430\u043a \u043a\u0430\u043d\u0430\u043b\u0430 \u043f\u0440\u043e\u0434\u0430\u0436 \u0434\u043b\u044f \u0441\u0444\u0435\u0440\u044b B2B. \u041e\u043d \u043f\u043e\u043a\u0430\u0437\u0430\u043b \u0432\u044b\u0441\u043e\u043a\u0438\u0439 \u0443\u0440\u043e\u0432\u0435\u043d\u044c \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438, \u0432\u0435\u0434\u044c \u044d\u0442\u043e\u0442 \u0432\u0438\u0434 \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438 \u043d\u0435 \u043e\u0431\u044f\u0437\u044b\u0432\u0430\u0435\u0442 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u043a \u043f\u043e\u043a\u0443\u043f\u043a\u0435, \u043d\u043e \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u043f\u0440\u043e\u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u0432\u043e\u0437\u0440\u0430\u0436\u0435\u043d\u0438\u044f \u0438 \u0443\u0437\u043d\u0430\u0442\u044c \u043e \u043f\u043e\u0442\u0440\u0435\u0431\u043d\u043e\u0441\u0442\u044f\u0445 \u0446\u0435\u043b\u0435\u0432\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438.<\/p>\n\n\n\n
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<\/p>\n\n\n\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
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